When traveling in Latin America and the Caribbean, Asia, or Africa, I pledge to shop carefully at souvenir shops and look for and avoid any products made of turtleshell, including bracelets, earrings, rings, guitar picks, combs, and fans.

When I find turtleshell for sale, I will let the vendors know that I only purchase from stores that are turtle-friendly.

Instead, I will look for and purchase locally-made and eco-friendly products.

And I will encourage my friends and family to avoid turtleshell products and share this campaign with them and report turtleshell products when I find them online or while traveling.


We will send occasional updates on the campaign and other ways to help save sea turtles. You can unsubscribe anytime and we will never sell, share, or trade your information. 

Too Rare To Wear & SEE Turtles

Too Rare To Wear is a SEE Turtles campaign that aims to end demand for tortoiseshell products by working with the tourism industry around the world. The campaign has more than 150 conservation and tourism partners, has reached more than 10 million people, and has created unique tools to educate travelers about this trade.

We're a non-profit organization that protects sea turtles through conservation travel and volunteer tours, educational programs, and Billion Baby Turtles. Our award-winning programs help save sea turtle hatchlings on important nesting beaches around the world, work with the tourism industry to end the turtleshell trade, and educate students and travelers about how to help save sea turtles.

Photo: RP Van Dam